Last Modified: 02/21/2025
1. INTRODUCTION TO TERMS OF USE
These Terms and Conditions of Use (“Terms of Use”) govern your use of the Veritas Custom Guitars website veritasguitars.com (the “Website”) and any associated mobile applications (the “App”) (collectively, the “Sites”).
BY USING OUR WEBSITE OR DOWNLOADING OUR APP, YOU CONFIRM THAT YOU ACCEPT THESE TERMS OF USE AND AGREE TO COMPLY WITH THEM. IF YOU DO NOT AGREE TO THESE TERMS, YOU MUST NOT USE OUR WEBSITE OR APP.
2. WHO WE ARE AND HOW TO CONTACT US
The Sites are operated by Veritas Custom Guitars (“Veritas,” “we,” “us,” or “our”). We are registered as a U.S.-based S Corporation specializing in custom guitar manufacturing and sales.
You can contact us at:
Email: info@veritasguitars.com
Phone: (931) 325-5322
Address: 104 S Main Street, Mount Pleasant, TN 38474
Our Privacy Policy also applies to your use of the Sites.
We may update these Terms of Use from time to time, and you should check regularly for changes.
3. USE OF OUR SITES
Our Sites are provided free of charge.
We do not guarantee that the Sites will always be available or uninterrupted.
We may suspend or withdraw access to any part of the Sites for business, operational, or security reasons.
You are responsible for ensuring that anyone accessing our Sites through your internet connection is aware of these Terms of Use and complies with them.
The content on our Sites is for general informational purposes only. You must obtain professional advice before taking any action based on the content.
We make reasonable efforts to keep the information on our Sites updated, but we do not guarantee that it is complete, accurate, or error-free.
4. LICENSE RESTRICTIONS
You agree not to:
Rent, lease, sub-license, sell, or distribute the Sites or App.
Copy, modify, or reverse-engineer the Sites or App.
Use the Sites for any illegal or unauthorized purpose.
Attempt to gain unauthorized access to our systems or data.
If you violate these restrictions, your right to use our Sites will be terminated immediately.
5. ACCOUNT SECURITY
If you create an account, you must keep your username and password confidential.
We may disable accounts if we believe they have been compromised or misused.
If you suspect unauthorized access to your account, contact us immediately at info@veritasguitars.com.
6. HOW YOU MAY USE OUR CONTENT
We own or license all intellectual property rights in the Sites, including text, graphics, images, and videos.
You may:
View, copy, and print content for personal use only.
Share content on social media, provided you credit Veritas Custom Guitars.
You may not:
Modify or alter any content.
Use any content for commercial purposes without written permission.
Copy or reproduce any photos, videos, or graphics separately from their accompanying text.
If you violate these terms, we may require you to destroy any copied materials.
7. THIRD-PARTY LINKS
Our Sites may contain links to third-party websites. These links are for your convenience only, and we do not endorse or take responsibility for the content of any third-party websites.
If you link to our Website, you must:
Do so in a fair and legal manner.
Not imply any association or endorsement without our consent.
Not frame our Website within another site.
We reserve the right to withdraw linking permissions at any time.
8. USER-GENERATED CONTENT
If you upload or submit any content (e.g., comments, reviews, photos) to our Sites, you agree that:
The content is accurate and lawfully submitted.
It does not infringe on anyone’s intellectual property rights.
It does not contain offensive, illegal, or misleading material.
By submitting content, you grant Veritas a non-exclusive, royalty-free license to use, distribute, and share your content.
We may remove any content at our discretion if we believe it violates these Terms.
9. SAFE PRODUCT USE
Our products are high-quality musical instruments. To ensure proper use:
Always follow our setup and maintenance guidelines.
Never modify or alter your guitar in a way that could cause harm or damage.
Contact our support team for product assistance.
Veritas Custom Guitars is not responsible for damages caused by improper use, modification, or unauthorized repairs.
10. LIMITATION OF LIABILITY
We do not exclude liability for death or injury caused by our negligence.
We are not responsible for indirect, incidental, or consequential damages.
Our total liability for any claim will not exceed the amount paid for the product in question.
We do not guarantee that the Sites will be free from bugs or viruses.
If defective digital content from our Sites damages your device, we may offer repair or compensation, but only if you followed our advice on updates and security.
11. GOVERNING LAW AND DISPUTE RESOLUTION
These Terms are governed by the laws of the State of Tennessee. Any disputes will be resolved through:
Negotiation first – We encourage you to contact us to resolve disputes informally.
Binding arbitration in Tennessee, unless prohibited by law.
12. TERMINATION OF USE
If you violate these Terms:
Your right to use the Sites will end immediately.
You must delete or remove any App-related content from your devices.
We may restrict or block your access to the Sites permanently.
13. SECURITY MEASURES
We do not guarantee that our Sites are free from viruses or security threats.
You are responsible for using antivirus software and keeping your systems secure.
Hacking, unauthorized access, or denial-of-service attacks are strictly prohibited and will be reported to authorities.
Need Help?
If you have any questions, contact us at info@veritasguitars.com.
Last Updated: 02/21/2025
1. INTRODUCTION
At Veritas Custom Guitars, we take your privacy seriously and are committed to protecting your personal information.
This Privacy Policy explains:
What personal data we collect.
How and why we collect, store, use, and share your personal information, including our websites and applications.
Your rights concerning your personal information.
How to contact us or relevant authorities if you have a complaint.
We review this policy regularly and will update it when necessary. Any changes will be communicated through our website and/or email notifications.
2. WHO WE ARE
This policy applies to Veritas Custom Guitars (“Veritas,” “we,” “us,” or “our”), an S Corporation based in the United States specializing in custom guitar manufacturing and sales.
For the purposes of this policy, Veritas is the data controller responsible for processing your personal data.
3. HOW TO CONTACT US
If you have any questions about this Privacy Policy or our privacy practices, please contact us at:
Email: info@veritasguitars.com
Phone: (931) 325-5322
Address: 104 S Main Street, Mount Pleasant, TN 38474
4. THE DATA WE COLLECT ABOUT YOU
Personal data refers to any information that can identify an individual. We may collect, store, and use different kinds of personal data, including:
Identity Data:
First and last name, username, date of birth, and gender.
Contact Data:
Mailing address, billing address, email address, and phone number.
Financial Data:
Payment card details and transaction history.
Technical Data:
IP address, browser type, operating system, and device information.
Profile Data:
Purchase history, customer preferences, and customer feedback.
Usage Data:
Information on how you use our website, products, and services.
Marketing and Communication Data:
Preferences for receiving marketing materials from us.
Location Data:
If enabled, we may collect location data to enhance services.
We may also collect aggregated data for statistical purposes, but it does not personally identify you.
5. HOW WE COLLECT YOUR DATA
We collect your data in the following ways:
Direct Interactions:
You provide personal information when you:
Purchase products from our website.
Subscribe to our services or newsletter.
Contact us for support or inquiries.
Enter competitions, promotions, or surveys.
Automated Technologies:
We automatically collect technical data when you:
Browse our website.
Use cookies or similar tracking technologies (see our Cookie Policy for more details).
Third-Party Sources:
We may receive information from:
Payment service providers (e.g., PayPal, Stripe).
Social media platforms (if you interact with our content).
Marketing and advertising partners.
6. HOW WE USE YOUR PERSONAL DATA
Under applicable data protection laws, we must have a legal basis for processing your data. These include:
Contractual Necessity:
To fulfill orders, process payments, and provide customer support.
Legitimate Interests:
To improve our products and services.
To analyze customer preferences and behaviors.
Consent:
When you opt-in for marketing communications.
Legal Obligations:
To comply with tax, accounting, and regulatory requirements.
7. MARKETING AND COMMUNICATIONS
We may use your information for marketing purposes, including email newsletters and promotional offers. You can opt-out at any time using the “unsubscribe” link in our emails.
We do not sell or rent your personal data to third parties.
8. DATA SECURITY
We have implemented security measures to prevent unauthorized access, loss, or misuse of your personal information. This includes:
Encryption for sensitive data.
Secure payment processing.
Restricted access to personal data.
However, no online system is 100% secure, and we encourage users to take their own precautions.
9. DATA RETENTION
We will retain your data only as long as necessary for business and legal purposes. If you request deletion, we will remove your data unless we are required to retain it for legal reasons.
10. YOUR LEGAL RIGHTS
You have the right to:
Access your data – Request a copy of your personal information.
Correct your data – Update any inaccurate information.
Delete your data – Request erasure of your personal data.
Object to processing – Stop us from using your data in certain cases.
Withdraw consent – Opt out of marketing communications.
To exercise your rights, contact us at info@veritasguitars.com.
11. THIRD-PARTY LINKS
Our website may contain links to third-party sites. We are not responsible for their privacy policies or content. We encourage you to review their privacy policies before using their services.
12. INTERNATIONAL DATA TRANSFERS
If we transfer your data outside the U.S., we will ensure it is protected in accordance with applicable laws.
13. COOKIES AND TRACKING TECHNOLOGIES
Our website uses cookies to improve user experience. You can manage your cookie preferences through your browser settings. See our Cookie Policy for more details.
14. SURVEY PRIZE DRAW TERMS
We may conduct surveys with prize draws. By participating, you agree to these terms:
Eligibility – Must be 18+ and complete the survey in full.
Entry Limit – One entry per person.
No Purchase Necessary – Participation is free.
Winner Selection – A random draw will determine the winner.
Notification – Winners will be notified via email. If no response within 90 days, the prize is forfeited.
Prize Delivery – Sent via email or mail.
No Exchanges – Prizes are non-transferable and non-refundable.
15. CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time. The latest version will always be available on our website.
16. HOW TO FILE A COMPLAINT
If you have concerns about how we handle your data, please contact us at info@veritasguitars.com.
If you are unsatisfied with our response, you can file a complaint with your local data protection authority.
Last Updated: 02/21/2025
1. WHAT ARE COOKIES?
Cookies are small text files stored on your device when you visit a website. They allow websites to recognize your device, remember your preferences, and improve your browsing experience. Cookies can be set by the website you’re visiting (first-party cookies) or by third parties providing services to the website (third-party cookies).
2. HOW WE USE COOKIES
At Veritas Custom Guitars, we use cookies and similar tracking technologies to:
Enhance website functionality and user experience.
Remember preferences and settings.
Improve website performance and analytics.
Provide relevant marketing and advertisements.
We do not use cookies to collect personally identifiable information without your consent.
3. HOW TO CONTROL AND DELETE COOKIES
You can control or delete cookies through your browser settings. The Help section of your browser should provide instructions on how to:
Block all cookies.
Delete existing cookies.
Set preferences for specific websites.
For more detailed instructions, visit www.aboutcookies.org, which provides guides for different browsers.
Please note that disabling cookies may impact website functionality, including login features and shopping cart functionality.
4. TYPES OF COOKIES WE USE
We classify cookies into four categories:
A. Strictly Necessary Cookies
These cookies are essential for the website to function properly. They allow you to:
Navigate the site.
Access secure areas.
Use shopping cart and checkout functions.
Blocking these cookies may cause certain website features to stop working.
Examples of Strictly Necessary Cookies:
Cookie Subgroup Cookies Used Type
veritascustomguitars.com session_id First Party
shop.veritascustomguitars.com cart_session, user_auth First Party
B. Performance Cookies
These cookies help us understand how visitors use our website, enabling us to improve performance. They track:
Page visits and website traffic.
User interactions.
Site errors for troubleshooting.
All data collected is anonymous.
Examples of Performance Cookies:
Cookie Subgroup Cookies Used Type
veritascustomguitars.com _ga, _gid, _gat First Party
analytics.google.com _hjSession, _hjUserId Third Party
C. Functional Cookies
These cookies enhance the user experience by remembering:
Your language and region preferences.
Items in your shopping cart.
Login details (optional, with consent).
Examples of Functional Cookies:
Cookie Subgroup Cookies Used Type
veritascustomguitars.com user_pref, language First Party
shop.veritascustomguitars.com recent_views, wishlist First Party
vimeo.com vuid Third Party
D. Targeting & Advertising Cookies
These cookies track your browsing activity across websites to provide personalized ads and content. They are typically placed by third-party advertising networks.
If you do not allow these cookies, you will still see ads, but they may be less relevant.
Examples of Targeting Cookies:
Cookie Subgroup Cookies Used Type
facebook.com fr, _fbp Third Party
youtube.com YSC, GPS, CONSENT Third Party
googleadsservices.com IDE Third Party
You can opt out of targeted advertising by adjusting your preferences on ad networks such as Google Ads and Facebook Ads.
5. COOKIES PLACED BY THIRD PARTIES
Some third-party services used on our website (e.g., video players, analytics, and social media sharing tools) may place their own cookies. These third parties may track your online activities across multiple websites.
We do not control these third-party cookies. If you wish to manage or block them, refer to the privacy settings of the third-party service provider.
Examples of third-party services that may place cookies on our website:
Google Analytics (website analytics)
Facebook Pixel (advertising tracking)
YouTube (video content)
Instagram & TikTok (social media integration)
6. HOW TO OPT OUT OF TRACKING
If you prefer not to be tracked, you can:
Use browser settings to disable cookies.
Install browser extensions like AdBlock or Privacy Badger to block trackers.
Use private browsing mode (e.g., Chrome’s Incognito, Firefox’s Private Browsing).
Opt out of targeted ads through:
Google Ads Settings: adssettings.google.com
Facebook Ad Preferences: facebook.com/ads/preferences
7. DO NOT TRACK (DNT) SETTINGS
Some browsers allow you to enable Do Not Track (DNT) signals, which request that websites do not track your online activity. However, not all websites or third parties respect DNT signals.
At Veritas Custom Guitars, we do not currently respond to DNT signals, but we provide options to manage cookies as outlined in this policy.
8. PIXEL TAGS & EMAIL TRACKING
We may use pixel tags (also called web beacons) in our emails to:
Track email open rates.
Measure engagement with links.
Improve email content and design.
If you do not want your email activity tracked, you can:
Disable image loading in your email settings.
Use a privacy-focused email provider like ProtonMail or Tutanota.
9. CHANGES TO THIS COOKIE POLICY
We may update this policy periodically to reflect changes in technology or legal requirements. Any changes will be posted on this page with an updated revision date.
For any questions regarding this Cookie Policy, please contact us at:
Email: info@veritasguitars.com
Phone: (931) 325-5322